W.H.Y. Brand Consultancy, W.H.Y. Design, London, Hong Kong, Creative agency, Graphic design, web design, animation, interior design, app design, packaging design, award wining agency

About

W.H.Y. represents more than just a name—it embodies an attitude of delving deep to comprehend the origins of the subject matter, uncovering underlying issues, and revealing the authentic narrative behind the scenes. When we grasp the essence of a brand, we believe that is the pivotal moment when we can truly drive significant change for our clients’ businesses.

At W.H.Y. Brand Consultancy, we are driven by a fervor for striking the perfect balance between logical thinking and innovative ideas. Our mission is to assist our clients in nurturing their brands, from devising effective strategies to delivering creative solutions. By employing our specialized storytelling approach, we facilitate the creation of a compelling narrative that resonates with our clients’ vision for their target audience. Every day, we push ourselves to exceed expectations, instilling confidence in our clients that we can effect meaningful change in the world.

The future of branding and marketing is in a constant state of flux. While we concentrate on marketing strategy, visual identity, digital, filming, print, and environmental design, we maintain a progressive mindset, consistently adapting and implementing new technologies and ideas to expand and explore the realm of design.

Founder

William has been working in the brand design industry for over 12 years in London. His expansive works encompass a diverse range of design from digital technology, print to environmental across Europe and Asia with global clients including UK Parliament, Vodafone, D&AD, BBC, TED, LVMH, Landmark.

In 2016, he was acknowledged as an exceptional talent and emerging leader in design by Arts Council England and British Government. In 2020, he won the Createsmart Young Design Talent Award from DFA Awards. The quality of his work has been recognized by a number of international awards including Grand Prix of DBA award, D&AD Awards. He has been featured in a number of publications and won  the Unsung Heroes from Computers Arts Magazine in the UK to honor his contribution to the industry.

William’s designs reflect a balance of logical thinking and emotional impact to audiences. He maintains creative ideas have to be supported by strategic thinking to create a seamless brand story, combining technology with traditional craftsmanship to produce a fresh perspective. 

Passion and vision lead to positive changes to the future.

Awards

2023

Best Distinctiveness Winner
Brand Design Award, Hong Kong

2022

Winner
Design Week Award, United Kingdom

2 Shortlisted
Design Week Award, United Kingdom 

2020

Winner
CreateSmart Young Design Talent Award, Hong Kong

Shortlisted
D&AD, United Kingdom

Silver award
DFA, Hong Kong

Shortlisted
Brand Impact award, United Kingdom

2019

Silver and Judges Special Awards
TGDA, Taiwan

Nomination
Brand Impact Award, United Kingdom

2 Nominations
Design Week Award, United Kingdom

Longlist Nomination
Dezeen Award, United Kingdom

2018

Silver Award
London Design Award, United Kingdom

Nomination
Brand Impact Award, United Kingdom

2017

Nomination
The Drum Design Awards, United Kingdom

2016

Grand and Gold Award
DBA, United Kingdom

Excellence
Global Design Award, Hong Kong

2015

Silver, bronze and nomination awards
Fresh Award

Gold award
New York Festival

2 Pencils
D & AD

Client list

Almacantar
Aon
BBC
British Council
British Heart Foundation
Cabinet Office
D&AD
Design Museum 
Drax
GSK
Hongkong Land
HKEX
IKEA
King’s College
Landmark
Lloyds Bank
LVMH
McLaren
Shell
Starbucks
Swire
Tai Koo Li
TED
Tomorrowland
Toyota
Turkish Airline
University of Arts London
UK Parliament
KPMG
Vodafone
Xbox

Agencies collab

Interbrand

FutureBrand

Sigele+Gale

Superunion

Winkreative

Radley Yeldar

Alphabetical

Edelman

The&Partnership

Archetype

Manifesto